Unraveling the “Secrets and techniques of Sand Hill Highway” and the VC thought course of, with Andreessen Horowitz’s Scott Kupor

Our Silicon Valley editor Connie Loizos hosted an Further Crunch dwell convention name with Andreessen Horowitz GP Scott Kupor, who manages all ops for the agency and was previously head of the Nationwide Enterprise Capital Affiliation. He simply printed a brand new guide entitled “Secrets and techniques of Sand Hill Highway” which is a information to the enterprise capital business and the best way to entice the eye of VCs to your startup.

This was our hottest convention name to this point, and it was nice to see so many individuals popping out to talk with Scott. In case you missed it, we’ve got printed the complete transcript for Further Crunch members.

Connie: Speaking about demystifying enterprise capital, you’ve been with Andreessen Horowitz for roughly 10 years, just about from the outset of the agency. Are you able to inform us, past a heat introduction, what does it take to get a gathering at Andreessen Horowitz? What do you begin on the lookout for on paper?

Scott: What we’re actually on the lookout for is a few issues. First, we at all times take into consideration market initially, as a result of we all know that we’re going to be fallacious a whole lot of occasions and the way in which we’ve got to take a position is we’ve got to consider on the time we make the funding that the market measurement is large enough to have the ability to help a standalone, hopefully, public firm sooner or later in time.

So, that’s at all times the brink query we’re making an attempt to ask — is the chance that they’re going after is as large because it presumably could be? After which, a lot of the evaluation, significantly the early stage, tends to be primarily based on staff, as a result of, we don’t actually get pleasure from the product but.

We undoubtedly don’t even know, fairly frankly, how the markets going to evolve. And so, the true query is what’s it about this staff or set of people that makes them uniquely certified to go after this chance? What do they know?

We use this time period internally, referred to as an “earned secret”, which is what have you ever realized that different folks may not know that’s going to actually allow you to go construct one thing that we all know goes to be powerful and aggressive, and an extended slog? And, a whole lot of the analysis actually begins there.

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